e-ISSN 2231-8526
ISSN 0128-7680
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Pertanika Journal of Science & Technology, Volume P, Issue P, January P
Keywords: P
Published on: P
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Aguaded, I., Vizcaíno-Verdú, A., García-Prieto, V., & de-Casas-Moreno, P. (2023). The impact of post pandemic learning loss on education development: A systematic review. Review of Communication Research, 11, 172-189. https://doi.org/10.5680/RCR.V11.7
Coombs, T. (2019). Transmedia storytelling: A potentially vital resource for CSR communication. Corporate Communications: An International Journal, 24(2), 351–367. https://doi.org/10.1108/CCIJ-11-2017-0114
Rodríguez, M. T. G., Pineda, A., & Gómez, J. D. F. (2023). Brand community and symbolic interactionism: A literature review. Review of Communication Research: Literature Reviews & Meta-Analyses for the Communication Field, 11, 1-32.
Hall, K. R., Harrison, D. E., & Obilo, O. O. (2021). Building positive internal and external stakeholder perceptions through CSR storytelling. Journal of Strategic Marketing, 31(7), 1317–1338. https://doi.org/10.1080/0965254X.2021.1895289
Nieto-Ferrando J., Gómez-Morales B., & Castro-Mariño D. (2023). Audiovisual Fiction, Tourism, and Audience Studies: A Literature Review. Review of Communication Research, 11, 88–126. https://doi.org/10.5680/RCR.V11.4
Pérez, A., Baraibar-Diez, E., & García de los Salmones, M. D. M. (2020). Stories or expositive messages? Comparing their effectiveness in corporate social responsibility communication. International Journal of Business Communication, 61(2), 360–384. https://doi.org/10.1177/2329488420939255
Steenkamp, H., & Rensburg, R. (2019). CSR on display: Using spectacles and storytelling as stakeholder engagement mechanisms. Communitas, 24, 1–20. https://doi.org/10.18820/24150525/Comm.v24.2
ISSN 0128-7680
e-ISSN 2231-8526